Watch What Happens When You Ask Non-Creative Professionals to Work for Free

Toronto advertising agency Zulu Alpha Kilo created this video to demonstrate how absurd it is for people to ask for the advertising industry to do spec work in hopes of getting more business. Watch it here: http://photographybay.com/2015/11/05/watch-what-happens-when-you-ask-non-creative-professionals-to-work-for-free/?fbclid=IwAR3_Kj713L_WqxkWg1kmf-VMB81khMgzd1aOLKH8vFK4ICno22HNgnkkWAU

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HOW TO PAY AN ARTIST WITH "EXPOSURE"

"If you have the chutzpah to ask an artist to work for exposure (see also: "free"; "experience"; "no pay but we'll feed you a dry chicken breast and some green beans out of a can that have been sprink